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  • Does the Length of a Domain Registration Affect Your Search Engine Rank?

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    s. Initially, I registered these domains for a long period of time because I didn't want to lose them-and I didn't want to go through the somewhat-lengthy annual process of renewing them every year. Since most domain names I own come up for renewal at different times during the year, it seemed as though I was renewing a Domain Name at least once a month-and renewing them for a few years put it off for a while.

    Expired domain name buyers are prevalent nowadays. If your domain name expires, there's a good chance that someone watching will register your domain name within seconds after it expires. If, for whatever reason, you don't renew your domain name, someone watching a 'watch list' of expiring domain names will try to capitalize on the online Business that you've built over the years. They know that there is potential website traffic they can have simply by renewing your old domain name. By renewing your domain name for several years, your domain name won't expire for a while, and it won't be opened up to expired Domain Name buyers.

    If you really want to stay ahead of the competition, you might consider registering or renewing your Domain Name for 100 years. Currently, network Solutions (www.netsol.com) is the only registrar offering the 100 year option, which costs $999.00. GoDaddy (www.godaddy.com), currently offers to renew or register a domain name for 10 years, at a discount of $6.95 per year. Dotster (www.dotster.com), another leading registrar, offers Domain Name registration and renewals for up to 10 years at a cost of $129.95.

    What's the bottom line? If you're committed to your online Business, your website, and your domain name, then renewing your domain name for a long period of time will not only stop expired domain buyers from registering your Domain Name when it expires, it will show Google that you're committed to it-and that may give you a boost in the search engine rankings, as well.

    Bill Hartzer is a successful writer and search engine marketing expert who has personally created hundreds of websites over the years. Extended bio info:

    Bill created his first website back in 1996 to help promote his former database software business. It was then when he learned about the power of the search engines and web search, which helped potential customers find his Business online.

    Bill Hartzer has over 15 years of professional writing experience. He has survived stints as a writer for television, as well as a technical writer for several computer software companies in Florida and in Texas. Mr. Hartzer combines his writing and online skills to create compelling and useful websites for corporations worldwide. Mr. Hartzer focuses on the optimization in the business to business arena, but applies these optimization skills to Business to consumer websites, as well.


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