Webmasters are always looking for ways to increase their traffic and exposure. This is natural and will never change. No one is ever content with their traffic levels.
But problems arise with this reality as well. While it is good to be motivated to get as much traffic as possible, it is tempting to try and cut corners and use tactics that are temporary rather than permanent solutions.
And there are myriad tactics that can take your entire business down the tubes as well. The trick is not to be tempted with short-term gain over long-term income from your web Business.
Many webmasters are aware that "content is king" and that you have to brand your site to make sales and build credibility. But most people only take these facts at face value and only as they pertain to the search engines. Big mistake.
Your content is your lifeblood for more reasons than search engine placement. This is your "face" on the net.
So if you're using new strategies to bring in more targeted traffic, make sure you don't use something that could kill your Business just to get some short term traffic.
Many people are putting article directories on their sites these days. Having a set of articles on your site is great for building credibility and making more sales, if you do it right.
But as is always the case, I see people taking that to the extreme and missing the point entirely. Now I see some webmasters completely emptying out the big article directories like GoArticles.com to put hundreds or even thousands of articles on their sites.
With no editorial review they just take the whole category their site fits in best and grab up any and all articles in it. Remember, anyone can get into an article directory whether they can write or not. Whether they are an expert or not. Want those guys on your site representing you?
I have a smaller article directory than most people at http://webmastertraffictools.com/articledirectory/
Why so small? Because I review each and every article that is submitted there. There is a very good reason for this.
To get someone to first visit your site takes money and time. Once you have them there it is easier to get them back if you impress them.
Whatever methods of temporary webSite Promotion you use, you have to keep in mind that you want something that will work for you for years, not months. Therefore, if all you ever do is troll for temporary traffic you will ALWAYS be promoting as hard as you are today. Wasn't part of the reason you started working online to work less and make more?
Me, I want to have a network of sites that eventually promote themselves so I can spend the rest of my life on vacation. If you don't start laying down the foundation of that kind of system, you are never going to be able to retire with your site(s) supporting you.
Putting up content for content's sake is redundant. Other people's content is already on hundreds of other pages.
You don't stand out in the crowd that way alone. It is temporary at best if it works at all for you, and once people get to your site and realize you have harvested all your content from a directory they have already read through, you've made an enemy, not a customer out of them.
AND if you were unscrupulous enough to even reprint articles from people who spammed that directory with ads, poor english, poor advice, and everything else, I guarantee your visitors are leaving your site with no respect for you, whatever you sell, and with a deep hatred of "sites like yours" on the net.
That is not a long-term plan for a web business. See what I mean by temporary? No repeat traffic is no Business at all.
So while my article directories are smaller, they have timely, relevant content from expert authors who can spell and who really spent time on their pieces.
Therefore I get repeat traffic, more clicks on ads, more
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