Let me explain!
It's all about your web site structure and your ability to build search engine friendly web pages. And you have to understand that your niche market will not live forever. Through the time, more and more people will come and build web sites around your niche market. Don't make the mistake of considering yourself the only smart guy on the Internet.
To assure always top 10 positions on your niche market, you have to build a proper web site, with a very flexible structure and compelling information.
By "flexible structure" I mean an internal web site dispossess so you can easily allow search engines to find your new web pages. Ideally would be to start with 5-12 pages and a maximum of 2-levels deep. This will allow spiders to index your site quickly and to score ALL your internal pages!
Even more, if you use an affiliate program on your mini site, consider that your merchant company will always try to build new products. Better will be to do Businesses with a company which frequently create/improve new products related to your niche market. More products is equal to more separate web pages.
With multiple pages on your site, you'll concentrate each page on a different keyphrase, thus increasing the number of ways people could find your site!
Better yet, if you find more affiliate products for the same niche, consider to build multiple mini sites and link them together. Build a mini net empire around a niche market and watch how your profits will soar from the thin air.
Nothing beets your competitors more rather then your own mini site niche empire!
The great thing with mini sites: their running totally on autopilot. Even if you do nothing, it will continue to generate sales month after month using the search engines. Well, at least as you score well on the top 10 of major players. But could it be another way to generate profits faster using mini sites, since a good listing for a new web site can take up to 8 weeks?
Yes, by using the pay-per-click search engines, which by far are the most targeted ways of bringing prospects to your web site. In this case, just forget about search engine optimization and try to focus on compelling ways to pre-sell your merchant product('s). But PPC is a number game and if you use them from the start, you are half blind.
Why? Because PPC are unique in their way. You need to have certain results before you deep down into their traffic, unless you want to be left poor right from the beginning. The next article from this issue will cover exactly what information you'll gonna need to know if you want to run a PPC successful advertising campaign.
So if you want to play the niche marketing and mini site game, I would suggest first to start generating traffic from common free search engines. Once you'll know exactly how much a visitors will "worth" to your new mini site, you can go on PPC promotions or other profitable Internet Marketing strategies. But never BEFORE!
Final Thoughts:
Mini sites build around a niche market has been and will be a successful financially from a poor numbers of visitors. It depend only on YOU to convert a higher percentage of them into buyers. And of course to get as many as you can of their personnel informational and to follow-up them later down the road (I bet you miss that!!)
Phil Wiley, the author of "Mini Site Profits" book, considered by many Netpreneurs (including me) to be the definitive work on mini sites, and a must-buy for anyone who wants to know more about the subject, explain into a recent interview:
"A mini site doesn't have to be made to sell a product, but the kind I build are designed to make sales... to make a profit! I think mini sites will survive as long as search engines survive in their current form.
If they all end up becoming pay per clicks you might not want the hassles of handling 20 to 100 sites, but that's not to say they'd stop working. Even if you had to pay for all the traffic, that wouldn't really matter too much once you know that the site makes so many dollars for so much spent you can just leave it running o
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