Smart PR Tactics for Small Businesses

Small businesses need Public Relations, possibly more than large corporations, to put them on the map. If you consider that time is money, however, you may find that handling your own public relation...Full Article

Four Reasons Why Small Businesses Succeed (or Fail)

The American system of business management has been admired and emulated around the world. This system is characteristic of two traits in the American psyche: (1) enthusiasm for the future and making ...Full Article

Small Business Computer Security, the Basics

Anyone in business today realizes both the natural dependency on computers in the workplace, and also the potential dangers associated with storing important data on them. Todays business owners are ...Full Article

Small Business Marketing - Clarify Success

When you hear the word "success" does it bring on visions of fame and fortune for your business? Have you clarified and articulated what that success will look like for your business and how...Full Article

Cash Flow: Why Chaos Equals Poor Cash Flow

Recently one of my customers told me the chaos swirling through his company was the result of poor cash flow. If only he had more money, his company would run better.I must respectfully disagree.Poor ...Full Article

Small Business Savvy: Reaching Key Big Business Decision Makers

As a solo entrepreneur or small business owner, one of our key challenges can be reaching key decision makers in larger companies. Getting to the right person who can seal the deal can be a frustratin...Full Article

Small Business Spoiler - Procrastination

One of the most common issues that comes up for business owners is procrastination -wasting time, putting obstacles in the way of taking action towards goals, making excuses for delays, creating confu...Full Article

Small Business Mistakes: Are You Making Enough of Them?

Thats right are you making enough mistakes in your business? Some of you are probably annoyed at my question; others are thinking Geez, Rose! If I made any more mistakes Id have to run screaming back...Full Article

Business Checks are an Added Cost to Your Small Business - Try Making Them Yourself!

Starting and managing a small business is no fun chore, especially when it comes to the accounting. There are a few common sense ways that you can help that bottom line.Business checks can be quite e...Full Article

Small Business Planning -- Three Myths

Are you -- like 70 percent of small business owners -- working without a plan?Here are three myths that need to be dispelled about strategic planning for small business.1. It has to be formal -- Not s...Full Article

Small Business Newsletter Dilemma: Which Day Do I Send?

If youre just ramping up your small business email newsletter, you might be wondering what day you should send it to your opt-in list. After all, you want it to get opened and read and you know your p...Full Article

Top 7 Small Business Tax Tips

Here are seven ways for owners of small businesses to save money on their taxes.1. Incorporate Yourself: If you`re still a proprietor or partner of a business, it`s time to incorporate yourself. Not...Full Article

Growing Your Small Business Through Alliances and Joint Ventures

-- Beyond Cold Calling, "Warm" Calling and Sending E-mails --Many Solo Entrepreneurs work from a home office. Our only connections to the outside world are the internet / e-mail and the tele...Full Article

Marketing Your Small Business with Success Stories

-- The One Pager Shortcut Series --An effective and compelling way to market your business is through the use of success stories. What exactly is a success story? How does it market my business? How c...Full Article

Blowing Your Own Horn - A Key Marketing Strategy for Small Business

-- Building Credibility Through Success Stories --Successful solo entrepreneurs spend quite a bit of time building and expanding their networks. These networks can cover a broad spectrum - professiona...Full Article

Build Your Small Business by Building Relationships

-- The One Pager Shortcut Series --People do business with people that they know and trust. As a solo entrepreneur, your goals will be to make yourself known to your target market and then elevate the...Full Article

7 Cash Flow Secrets Your Accountant Never Told You

Looking for ways to boost your cash flow? As a small business consultant, I make these recommendations to my cash strapped small business clients:1. Shoeboxes are for shoes, not business records.Pardo...Full Article

5 Small Business Management Questions to Help Choose Marketing Programs

As small business managers, we juggle limited resources in a quest for success. To an extent, when we focus on success in one area we forego attention elsewhere. Limited money and time mean we must c...Full Article

Operating Your Small Business - Everything Really Is a Project

Do you operate your business as a series of projects, using project management tools and skills to advance your projects from conception to completion? Or perhaps youre new to project management tools...Full Article

Avoiding the Small Business Cash Flow Roller Coaster

A solopreneur I know disappears from my radar screen for weeks on end when shes actively engaged on a project for a client. During this time she is heads down, totally focused, and immersed in deliver...Full Article