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Top 5 Myths About Microsoft
Top 5 Myths About Microsoft

There's an iconic image of Bill Gates that might help explain our collective fascination with this legendary businessman and his most famous creation, the Microsoft Corp. It's a mug shot from 1977, ta

Is Apple really worth more than Poland?
Is Apple really worth more than Poland?

"At $500 billion, Apple is worth more than Poland" - so shouted the headlines last week. Can the technology giant really be worth more than this entire country? No, and here's why.CNN started this new

Chinese online video giants Youku and Tudou merge, ending years of intense competition and legal bat
Chinese online video giants Youku and Tudou merge, ending years of intense competition and legal bat

Chinese Internet video giant Tudou has announced that it is to combine its service with that of rival Youku in a 100% stock-for-stock transaction to create a new service, Youku Tudou Inc.The deal has

Top 10 Gifts for the Chinese Luxury Consumer 2012
Top 10 Gifts for the Chinese Luxury Consumer 2012

The Hurun Research Institute today released theTop Ten Gifts for the Chinese Luxury Consumer 2012, a ranking based on the choices of 503 Chinese millionaires interviewed face to face.Top 10 Gifts for

World’s Fastest-Growing Athlete Brand? Jeremy Lin of the New York Knicks
World’s Fastest-Growing Athlete Brand? Jeremy Lin of the New York Knicks

A week and a half ago, you had probably never heard his name; now you're no doubt sick of the puns. If you had heard of Jeremy Lin, he was as an undrafted, backup backup backup NBA point guard who had

Apple is world's most valuable brand
Apple is world's most valuable brand

Apple CEO Steve Jobs with the iPhone, which has helped propel the company past Google as the world's most valuable brand

Apple has overtaken Google to become the world's most valuable brand with a

It’s Time to Manage Your Online Personal Brand
It’s Time to Manage Your Online Personal Brand

If you're reading this, then you probably have an online personal brand. Your brand consists of all the communities you participate in, and just about any piece of content that holds your name

What’s in a Name? The Origins of Famous Brands
What’s in a Name? The Origins of Famous Brands

Our lives are full of brand names and trademarked products that we use every day, from the Apple computer I turn on every morning to the bowl of Quaker oatmeal I eat for breakfast. At the birth of eve

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