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世界500强企业员工英语必修课Unit 67 促销活动

kira86 于2019-07-15发布 l 已有人浏览
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世界500强企业员工的英语必修课,适合在想进外企、以及在职场会用到英语的同学。每个主题分为词汇、短语和对话三个部分。
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Unit 67 Promotion

促销活动

* incentive

·a. 刺激的,鼓励的·n. 刺激,鼓励,动机

* persuade

·vt. 说服,劝服;使相信

* client

·n. 委托人,客户

* encourage

·vt. 鼓励,激励

* purchase

·vt. 买,购买·n. 购买,购买的物品

* focus on

以……为焦点;集中于

* visitor

·n. 参观者,访问者,来客

* impression

·n. 印象,感觉

* channel

·n. 方法,通道

* media

·n. 新闻媒介,传播媒介

* personal selling

人员推售

* sales exhibition

展销

* at a discount

减价

* lucky drawing

幸运抽奖

* effectiveness

·n. 有效性,效力

take the opportunity to do sth.

抓住机会做某事

take the liberty of doing sth.

冒昧做某事

assure

·vt. 使确信,使放心;确保,保证给

enjoy ready/fast sales

畅销

meet with warm reception

受到欢迎

entitle sb. to a discount

给某人打折

to one's advantage to do sth.

做某事是有利的

recommend sb. to do sth.

建议做某事

go over

仔细检查,察看;复习,重做

promotion posters

促销海报

A: Sales promotion is usually used as an incentive to encourage people to purchase these products.

促销是一种有效的刺激方法,能够鼓励人们去购买他们的商品。

B: Yes, and there are many channels to achieve the goal, such as promoting by personal selling and discounting, through media and sales exhibition.

是的。可以通过很多渠道达到促销的目的,如通过人员推销和打折扣,或者通过媒体和展销。

A: You must remember that last year our company focused on sales exhibition to sell our new products, which is a huge success.

你肯定记得去年我们公司集中通过展销来卖出我们的新产品,那一次展销很成功。

B: Of course. We had made preparations for it for a long time, inviting visitors, packing our products and preparing gifts for the lucky drawing.

当然记得,我们为展会准备了很长时间,邀请参观者,包装产品,准备幸运抽奖的礼物。

A: We succeeded in arousing their interests in our products, which gave a deep impression on them, and finally we succeeded in persuading clients to purchase them.

我们的产品给他们留下了很深的印象,成功地引起了他们的兴趣,并最终说服客户购买产品。

B: Through sales exhibition, our products got promotion and gave a long term effectiveness to our company.

通过展销,我们的产品成功促销了,并给我们公司带来了长期效益。

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